Posted by Annalisa Burgos | September 8, 2009
FrontDoor insider Rick Sharga, SVP of foreclosure data provider RealtyTrac, offers valuable advice in this guest blog post:
“Foreclosure properties have always been an area of keen interest to real estate investors. Over the years, homes in foreclosure and those already repossessed by the banks have been hidden gems, most often the purview of seasoned investors with “insider” contacts who have given them early notice of upcoming deals.
And the deals have been significant; it’s not unusual to hear of foreclosure and bank-owned homes selling for discounts of 50 percent or more compared to prior sales.
With the advent of the Internet, companies like RealtyTrac have made finding foreclosure properties much easier. Today, virtually anyone with an Internet connection and a valid credit card can start searching for, analyzing and ultimately buying properties in all stages of foreclosure.
The value proposition is compelling: home prices have fallen between 20 and 30 percent in most markets; foreclosure homes tend to sell at even lower prices; and mortgage rates continue to bump along near historic lows. Finding a home that represents a great deal isn’t nearly as difficult as it once was.
Turning that deal into an investment with a high rate of return, however, is as challenging as ever.
In the early part of the decade, foreclosure investors tended to be “flippers.” Neither dolphins nor pizza makers, these flippers would buy homes at a discount and resell them at a profit within a very short period of time.
Foreclosures were prime properties for this pastime. Often, flippers would work directly with the distressed homeowner and lender, leveraging the equity in the home to negotiate a purchase price that covered the bank debt while still allowing the investor to buy the property at a discount. Other times, the investor would work with the bank to purchase, rehab and resell bank-owned properties. This activity gained such momentum that it spawned several TV series, and, fueled by continually appreciating home prices, drew more and more inexperienced investors into the mix, often with disastrous results.
Today’s investor is much more likely to be a landlord than a flipper. While we probably won’t see this turn into a craze punctuated by a new hit show (“Rent this house!”), we are likely to see a more stable, more realistic and ultimately more successful approach to real estate investing.
Apartment occupancy rates often drop during foreclosure cycles, as homes become available to rent at equivalent (or better) prices. There’s a market for rental homes as well, since over 1.5 million property owners have lost their homes to foreclosure since the beginning of 2006. Rental units provide ongoing cash flow to investors. And while there’s usually a long-term appreciation in the value of the properties, which many owners will profit from in subsequent sales, the cash flow helps the investors ride out any short-term price depreciation.
Buying a foreclosure property at a deep discount, doing some repairs, finding a good tenant and holding the property as a long-term investment is a lot of work, isn’t as sexy as flipping a property, and certainly isn’t a “get rich quick” formula. But for investors who are smart enough and willing to work hard enough, buying to rent can be a much safer, less volatile approach to successful real estate profits.”
Check out FrontDoor.com for more real estate tips and advice:
Posted by Annalisa Burgos | September 2, 2009
Happy September, FrontDoor friends!
The kids are back in school and the fall home selling season is underway. We’ve heard a lot of positive reports about home sales this summer, which shows that buyers are out there — and they’re hungry for deals.
The key to tapping this eager market is to prepare and price your home right before putting it on the market.
This month’s Top 10 is designed to help all you homeowners avoid the Top 10 Home Selling Mistakes That Can Cost You.
If you’re selling in this market, chances are, you’re motivated by something other than profit. But that doesn’t mean you should waste your time and money! Avoid the common mistakes sellers make and get your home sold and for top dollar (at least for this market).
Start with mistake #10: Waiting until spring to sell
http://www.frontdoor.com/Sell/Top-10-Home-Selling-Mistakes/55225/p10
Posted by Annalisa Burgos | August 6, 2009
Our FrontDoor family is growing! Now readers of some of the biggest newspapers in the country — the Boston Globe, Atlanta Journal-Constitution, Minneapolis Star Tribune, Denver Post and more — will get FrontDoor’s valuable expert tips, advice and videos and browse our 4 million listings.
FrontDoor.com is partnering with 250 newspapers across the country to enhance their Web sites, allowing homebuyers and sellers to browse local listings and real estate content.
In fact, the San Francisco Chronicle’s SFGate.com just launched this enhanced content, while the FrontDoor team attends Inman News‘ Real Estate Connect conference in San Francisco this week. We hope all you Bay Area folks enjoy it!

Partners include Cox Newspapers, Freedom Newspapers, Journal Register Co. and Southern Newspaper Group.
If you recall, we announced a similar partnership with local television stations to enhance their Web content.
So look out for FrontDoor in a local newspaper near you!
Posted by Annalisa Burgos | August 6, 2009
I hear so many real estate agent horror stories from homebuyers and sellers (and have experienced my own nightmare situations) that you’d think “agent bashing” is some sort of national pastime.
While there are some bad apples out there (as there are in any profession), that shouldn’t reflect poorly on the industry as a whole. In fact, I know many people who rave about their real estate agents and consider them part of the family.

Finding an agent is easy. In any given area, hundreds of professionals are vying for your business. Finding the right agent for you is the hard part.
You’re trusting someone to help through one of the biggest purchases in your life, so it’s important to do your research.
Check out FrontDoor’s Top 10 Strategies for Choosing the Right Real Estate Agent.
Posted by Annalisa Burgos | July 23, 2009
Ever wonder what really happens behind the scenes of an HGTV show? Now’s your chance to find out!
FrontDoor.com is giving you a virtual backstage pass to the new series “Real Estate Intervention,” through Twitter and Facebook.
During a special episode this Sunday, July 26, HGTV real estate expert Mike Aubrey will give you the inside scoop on his show LIVE through tweets and status updates. Tune in at 8:30 p.m. Eastern (7:30 p.m. Central).
But the best part is that you can join the conversation too!
Maybe you have a suggestion for the seller. Or you didn’t agree with Mike’s advice. Tweet and post your opinions and share them with other viewers. No more talking to the TV set alone! I’ll be adding my two cents too.
To join the interactive fun, follow us on Twitter at www.twitter.com/HGTVFrontDoor or fan us on Facebook at www.facebook.com/FrontDoor.
You can also follow along through the Facebook and Twitter streams on FrontDoor.com.
Don’t you just love social media?
Posted by Annalisa Burgos | July 20, 2009
I’ve never been a great haggler.
For most of my 20s, I accepted terms that were offered to me, not really knowing I could fight for what I wanted.
Perhaps it was my aversion to conflict (Libras like me seek balance, after all) or the ingrained, albeit naive, notion that people always offer a fair price.
Looking back, I wish I would have negotiated many more things in my life — career opportunities, salaries, boyfriends… but I digress.
As a first-time homebuyer, it is absolutely critical that you understand how to make a strong offer and how to negotiate with the seller to get terms you both can live with, especially if you really want the home.
Negotiating skillfully requires that you do your research — calculate the property’s fair market value from comps, understand the seller’s motivations for selling in this market, and know what concessions you are willing to make and what your deal breakers are.
Check your emotions at the door. Consider everything analytically, carefully, so you don’t get caught up in the heat of the moment and end up doing something you regret.
Think of this preparation as your training before you jump into the negotiating ring. Just because you’re in a buyer’s market doesn’t mean the seller is going to jump at your offer. You can safely assume that the seller has done their homework, so why should you come unprepared?
Posted by Annalisa Burgos | July 10, 2009
In this week’s vlog, I talk to real estate broker and attorney Tara-Nicholle Nelson about how homeowners who are struggling to make their mortgage payments can get their loans modified and avoid foreclosure.
You’ve heard about extending the loan, converting an ARM to a fixed rate mortgage, and reducing the interest rate, but what about loan forgiveness? Will the lender write off all or part of your loan? Do you need to hire a company or can you work directly with your lender and do it yourself?
Get more tips and advice about the loan modification process:
Posted by Annalisa Burgos | July 2, 2009
In this week’s vlog, find out why it’s important to get a pre-approval before you go house hunting. Some curious homebuyers will check out an open house or two before actually evaluating their financial situation, but this is actually one of the top 10 homebuying mistakes that can cost you.
Plus… Backyard. Outdoor kitchen. Outdoor living room. Pool. Deck. Find out which summer season home updates pay off when you sell.
Posted by Annalisa Burgos | July 1, 2009
With the flood of first-time buyers and bargain hunters in today’s real estate market, your friends at FrontDoor.com want to remind ALL homebuyers out there to do your due diligence.
Don’t get so caught up with finding a steal that you forget the basics!
In this month’s Top 10, we break down the 10 most costly mistakes buyers commonly make and offer some valuable tips.
Check it out:
Top 10 Home Buying Mistakes That Can Cost You
www.frontdoor.com/top10
Buying a home is a big deal, but it should also be a fun experience. By making smart decisions, your buyer’s thrill won’t become buyer’s remorse.
Happy house hunting!
Posted by Annalisa Burgos | June 30, 2009
During the real estate boom, no one really cared about staging — the act of preparing a home before putting it on the market so it can sell quickly and for top dollar. Back then, homes practically sold themselves. Sellers would get their asking price (or more in many cases) even if the place was dirty or filled with clutter.
Today, staging is the new buzz word. It’s become especially important in this highly competitive market, where traditional sellers are up against foreclosures and short sales (so-called distressed properties) that can offer rock-bottom prices for bargain hunters. And that’s what today’s buyers crave — a bargain.
But a nicely staged property offers that “move-in ready” appeal that buyers are willing to pay a bit more for. They want to see that the current owner is taking care of the home, not allowing it to fall apart, like the abandoned foreclosure down the street. If they see a fixer-upper, they’ll offer a fixer-upper price.
Luckily, you don’t have to spend hundreds of dollars on home improvements or hire a professional stager to reap the benefits of a staged home. There are simple, inexpensive things you can do, including:
1) Clear out the clutter. If you don’t use it, sell it, give it away or throw it out. Hold a garage sale, donate it to Goodwill or post it on Craigslist. People are always looking for free or cheap stuff. If you simply can’t part with something that’s taking up a lot of space, like your winter clothes, pack it up and put it in storage.
2) Clean and repair. Cleaniness is next to godliness, especially in real estate. And be sure to fix what’s broken, including a squeaky cabinet door, leaky faucet or a torn screen door. If you like, replace outdated hardware and fixtures. They’re inexpensive and add that shiny new feel buyers love.
3) Make room and lighten up. Remove extra furniture or use a smaller couch or bed if they’re too big. Cramped rooms give buyers the impression that your house is small and lacks space. Store some of your clothes so your closets look bigger. Choose window treatments and lighting that brighten each room.


We’ve got tons more staging advice on FrontDoor.com. Staging Diva and FrontDoor Insider Debra Gould shares her top staging tips, including replacing family photos and personal items with tasteful art.
And if you have a little bit of a budget, get inspired by the experts on HGTV’s hit show “Designed to Sell,” who find creative ways to turn a slow mover into a showpiece for under $2,000.
You can see the dramatic makeovers in FrontDoor’s Designed to Sell: Room by Room Staging Guide. Check out these before and after pictures. As you can see, staging doesn’t just refer to the inside of your home. See what a difference curb appeal can make?
We just added 21 new videos and slideshows, so you get more cool ideas to bring out the best in your home!
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