Video: HGTV’s Vern Yip shares his design tips to help sell your home

HGTV “Design Star” judge, “Urban Oasis” host and celebrity designer Vern Yip spoke at the Inman Real Estate Connect conference in New York City this week.

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We at HGTV’s FrontDoor.com want to give Vern our heartfelt thanks for braving the snowstorm to fly from Atlanta to NYC to meet with real estate professionals from across the country.

During his presentation, Vern shares his tips for using smart design to sell houses, especially in a tough market.

The Kleiers of HGTV’s “Selling New York” also spoke at Inman. Watch the behind the scenes video.

Watch more videos from Inman >>

Inman conference highlight: FrontDoor’s Segway to social media

Inman News’ Real Estate Connect conference in San Francisco has been great so far, and tomorrow, August 7, we’d love to invite all our fans and followers to listen to the president of our parent company Scripps Networks Digital, Deanna Brown, talk about “How TV, the Web, Your Phone and the Social Universe are Colliding.” It’s at 9 a.m. in the Grand Ballroom.

In case you didn’t know, HGTV’s FrontDoor.com and the entire Scripps Networks family are actively engaging consumers through blogs and social networking services like Facebook and Twitter. On FrontDoor, we’ve also integrated Facebook Connect to allow readers to comment on articles on the site.

To spread the word about all the cool stuff we’re doing, we brought in our Segway-savvy social director. Check her out in this video!

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Extra, Extra: FrontDoor is coming to a town near you!

Our FrontDoor family is growing! Now readers of some of the biggest newspapers in the country — the Boston Globe, Atlanta Journal-Constitution, Minneapolis Star Tribune, Denver Post and more — will get FrontDoor’s valuable expert tips, advice and videos and browse our 4 million listings.

FrontDoor.com is partnering with 250 newspapers across the country to enhance their Web sites, allowing homebuyers and sellers to browse local listings and real estate content.

In fact, the San Francisco Chronicle’s SFGate.com just launched this enhanced content, while the FrontDoor team attends Inman News‘ Real Estate Connect conference in San Francisco this week. We hope all you Bay Area folks enjoy it!

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Partners include Cox Newspapers, Freedom Newspapers, Journal Register Co. and Southern Newspaper Group.

If you recall, we announced a similar partnership with local television stations to enhance their Web content.

So look out for FrontDoor in a local newspaper near you!

How media is changing the way we “experience” real estate

frontdoor-on-twitterI’m looking for a home to buy in New York City. I learn about local market trends through TV and the Web, search for homes for sale online, use my BlackBerry to get listing information in the field (still haven’t bought an iPhone yet), and share my real estate adventures with my social media universe, i.e. Twitter, Facebook and LinkedIn.

Like many of today’s savvy buyers, I expect the real estate agents I work with to understand the ways I “consume” and “experience” real estate.

Let’s face it — why work with an agent who isn’t taking advantage of all the platforms available to market my house? Advertising on Craigslist is great, but it’s standard practice now. The question these days is — what added value does this agent provide?

On Aug. 5-7, many of the big players in the real estate industry will convene in San Francisco for Inman News’ Real Estate Connect, a conference focused on the convergence of real estate and technology.

On Friday, Aug. 7, at 9 a.m., Scripps Networks Digital president Deanna Brown will host a presentation called “How TV, The Web, Your Phone and the Social Universe are Colliding (In A Good Way).”

Brown will talk about what’s happening in real estate with the use of social media, video, TV, etc. and how this is changing the way people are searching for properties.

The entire team of HGTV’s FrontDoor.com, along with yours truly, will be at the conference, so please say hello if you’re going!

You can register for the conference here: http://www.inman.com/events/real-estate-connect-san-francisco-2009/register